As of 2021, the total market size of the global fitness club industry was over $87 billion with over 200,000 health and fitness clubs. The United States, Germany, and the United Kingdom have the highest number of fitness club memberships*. We’ll look at applications of Lean and Six Sigma in the fitness industry and finish with a video of what was good health club member service in a time of crisis (pandemic). *Source

 

Six Sigma Principles at a Fitness Sports Club

 

In a short article titled “Endless Improvement: Six Sigma and the Cincinnati Sports Club” author Jon Feld discusses how the Cincinnati Sports Club used Six Sigma to eliminate problems.

In the article, Marco Fiorini, club operations manager discusses a project to address the root causes of recurring maintenance and housekeeping issues.

He also mentions the formation of a Member Retention Committee that uses the Six Sigma principles to study the deletion rate of members.

You can read about the Club’s continuing Six Sigma journey here.

 

Applying Design for Six Sigma (DFSS) to Design Fitness Club Expansion: Puerto Rico

 

In an article titled “Business Expansion Design for Challenge Fitness Studio Using DMADV Methodology” authors Kathiria Figueroa Hiraldo and Rafael Nieves discuss the use of the Design for Six Sigma (DFSS) DMADV methodology to meet the fitness organization’s goal of gaining market penetration and increasing members enrollment.

The article includes:

  • Voice of the Customer Table
  • Project Charter
  • Measure Plan
  • SWOT Analysis
  • Design FMEA (DFMEA)
  • Strategic Developmental Activities by Phases
  • Operation Start Workflow Analysis
  • Pilot Run and Analysis
  • KPI Dashboard

You can read the  article here.

 

Lean and Health Club Process Improvement

 

In an article titled “Lean & Mean” author Doug Werner outlines the powerful impact that the ‘Lean’ protocol can have on a health club’s sales process.

Based on Lean project results Healthtrax implemented the full VSM/Kaizen process across its full network of 18 clubs. This led to impressive results including

  • Double-digit improvement in
    • Sales Closing Rates
    • Sales Growth
    • Sales Productivity and Costs

The article includes the Healthtrax VSM Charter.

You can read the article here.

 

Good Health Club Member Service in a Time of Crisis

 

In a video from IHRSALive, IHRSA, a global health and fitness association, asked five fitness industry leaders from four countries how health clubs should adapt their approach to member service during the Coronavirus Pandemic.

You can watch the video here.

 

 

 

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